In the Battle Royale for luxury car supremacy, the conversation has traditionally surrounded Mercedes-Benz and BMW, two juggernauts of German engineering that consistently, and to this day, produce some of the finest cars out there. But in the last 30 years, another German brand has begun to enter the conversation. Considered through much of the 1980s to be a “grandfatherly”, reliable kind of car, Audi didn’t start to shift its market upscale until around the 90s, when it really started to find its groove within the competitive luxury vehicle market formerly dominated by those two aforementioned titans.
Bumping its engine power up to include V6 and V8 engines, and rejigging the body styles to be more contemporary and sleek, Audi had a firm foothold in the luxury market, and to this day some of the most popular used luxury cars in Toronto are Audis, prized for their safety, handling and relative affordability. With that in mind, we thought it would be useful to do a side-by-side comparison of Audi and Mercedes (leaving out, for the time being, BMW), which each have their undeniable selling points.
First up, let’s talk about performance. As any car lover knows, performance is going to vary widely across models, so all we can do is give a cursory overview of how each make performs. Mercedes’ luxury S-Class is in a league of its own, with superior engine performance and impeccable construction, but Audi’s A8 (arguably the S-class’ equivalent) is no slacker either, with its high-tech approach earning rave reviews across the internet. They each make SUVs of varying size (midsize, compact and subcompact) and they all perform well, but in most categories the power edge goes to Mercedes (slightly), with the notable exception of the Audi Q7. As for smaller cars, you really can’t beat the A3, A4 and A5 in terms of performance, with satisfying handling, great acceleration and surprising fuel economy.
In short, where performance is concerned, it’s a very close race – maybe too close to call. You can certainly find the perfect used Mercedes or Audi to fit your lifestyle, with just a little bit of research. And, of course, at Village Luxury Cars we make that search easier with market-leading pricing, VIP customer service and worry-free ownership, which includes a promise of clean history as well as an array of comprehensive warranty options. No matter which car you choose, you’re going to be getting a great deal.
As for safety, it’s also a tight race. The Insurance Institute for Highway Safety, the gold standard for car safety testing, listed a number of Audis in its list of top safety picks. It also noted in particular that the Audi A4 was a safety pick plus, indicating a very high level of safety. That means that if you have a family, or are simply looking for a very safe vehicle, and are on the market for a smaller luxury car, a used Audi A4 is the way to go. On the other hand, the Mercedes Benz E-Class, a large luxury car, also nabbed a safety pick plus. Where safety is concerned, its best to consider cars on a case-by-case basis, doing some light research beforehand on the model of your choosing.
Finally, there’s the matter of price. Again, this is heavily dependent on the models you choose, but, on balance, Audi is the more cost-effective option, with Mercedes’ availing itself of its luxury status in the prices it sets. That’s not to say that you don’t get a great value with Mercedes-Benz’s (you absolutely do), but that Audis tend to cost a little less. For two comparable car companies, there are a few slight differences between them, though, as the end of the day, you’re going to be happy driving either one.